Ford Announces 2023 F-150 Rattler

2023 Ford F-150 Rattler | Longview, TX

Want a capable truck that also fits your budget? Lucky for you, Ford just announced the 2023 F-150 Rattler. This entry-level accessory package will outfit your F-150 with rugged style and off-road-ready enhancements.

With the Rattler package, your Ford F-150 XL will come standard with four-wheel drive and an electronic rear-locking differential for better traction on rough terrain. Plus, it armors your vehicle with skid plates, provides hill descent control for more confident handling, and equips your truck with all-terrain tires and custom shock absorbers to enhance ride quality on rough roads.

On top of these capability-enhancing features, the Rattler also outfits your F-150 with distinctive accents like exclusive badges, a dual exhaust system, rattlesnake-inspired graphics, and a set of painted 18-inch aluminum wheels. On the inside, Rattler models stand out from the crowd with burnished bronze accents, Onyx seats, and a desert-inspired color palette.  

Todd Eckert, Ford truck group marketing manager, explains that the 2023 F-150 Rattler was designed with adventurous — and value-conscious — drivers in mind.

“This truck builds off the F-150 off-road legacy while allowing us to introduce new customers to the right blend of styling and value in the F-150 lineup,” he explained. If you’re ready to stake your claim to a 2023 F-150 Rattler, reserve yours at Pegues Hurst Ford in Longview, Texas.

2022 Ford F-150 Lightning Gets Ford Intelligent Backup Power

2022 Ford F-150 Lightning Gets Ford Intelligent Backup Power | Longview, TX

The Ford F-Series pickup family is known for a lot of things: exceptional towing prowess, impressive payload capability, and unparalleled flexibility for small business owners and hobbyists alike. The 2022 Ford F-150 Lightning continues that legacy and adds game-changing innovations, including the all-new Ford Intelligent Backup Power system.

The brand-new 2022 F-150 Lightning is the very first vehicle in the Ford family to come equipped with Intelligent Backup Power. This system utilizes bidirectional power technology to allow your pickup truck to deliver energy to your home as a backup generator in the event of an electricity outage.

Thanks to the F-150 Lightning’s 131-kilowatt-hour battery storage capacity, you can keep your home’s lights on for up to three days using just the power of your truck. When used in conjunction with available solar power or proper rationing, you can keep your home cool in a heatwave or warm in a storm for up to 10 days.

To utilize this feature, you must have the Ford Intelligent Backup Power and Home Integration System installed wherever you want to utilize your mobile generator. Sunrun, the manufacturer of the latter system, offers simple installation services right here in Texas. Want to get your hands on an incredible new Ford F-150 Lightning? Contact the pros at Pegues Hurst Ford — where East Texas saves more!

All-New 2022 Ford Bronco Raptor Gets 400+ Horsepower

All-New 2022 Ford Bronco Raptor Gets 400+ Horsepower | Longview, TX

Ford already had the bar for excellence set high with the Ford Bronco — recently named 2022 North American Utility Vehicle of the Year™. But Ford has never been one to settle even when it comes to excellence. That drive to push the boundaries results now in the most boundary-pushing Bronco ever: the 2022 Ford Bronco Raptor.

The Bronco Raptor is the most powerful street-legal Bronco ever made. With the mighty twin-turbocharged 3.0-liter EcoBoost® V6 similar to that found in the incredible Explorer ST, the 2022 Ford Bronco Raptor should deliver over 400 horsepower. By comparison, the 2.7-liter EcoBoost® makes a maximum 330 horsepower with premium fuel.

But this isn’t all that makes the 2022 Ford Bronco Raptor extra special. Ford Performance upgraded the already stout Bronco to make it the world’s first SUV inspired by the rugged Ultra4 Racing off-road series. This SUV is made to be a competitor right out of the box with features like Dana AdvanTEK® front and rear axles, 13.1 inches of ground clearance, 37-inch BFGoodrich® KO2 all-terrain tires, and an upgraded HOSS 4.0 suspension with FOX™ Live Valve™ technology. If breaking away from the pack and going where others can’t or won’t is one of your passions, the 2022 Ford Bronco Raptor lets you squeeze even more adventure out of your weekends. Are you a current Ford Bronco reservation holder? Contact Pegues Hurst Ford to learn how you can convert that to an order for the all-new 2022 Ford Bronco Raptor. And if you’re interested in seeing what the new Bronco is all about, check it out at our showroom in Longview, Texas.

Ford is America’s Bestselling Truck for 45 Years in a Row

It’s safe to say that Ford has the truck game in the United States on lock. After 2021, the Ford F-Series now stands as America’s bestselling truck for 45 consecutive years. As if that’s not impressive enough, it’s also the bestselling vehicle overall for 40 years and counting.

Last year, Ford delivered 726,004 F-150 and Super Duty trucks to drivers across America. That was enough to put the F-Series 156,616 trucks ahead of its closest competition, securing 45 years of dominance well before the year was out.

At Pegues Hurst Ford, we’re looking ahead to 2022 as one of the biggest years in the history of Ford trucks. The all-new Ford Maverick is rolling out now for drivers in Longview, Texas, and it recently picked up the title of 2022 North American Truck of the Year.

Perhaps even more exciting is the impending launch of the 2022 Ford F-150 Lightning, an all-electric pickup with incredible range, unbelievable power, and innovation as only Ford can deliver. If you’re thinking about making the switch to an electric in the next few years, Ford just made it that much easier to pull the plug on gasoline.

It’s an exciting time for the F-Series, the bestselling truck in all of America for 45 years. If you want your year to be just as exciting, contact Pegues Hurst Ford in Longview. We’ll make the process easy from shopping to valuing your trade-in so that you can drive off our lot with a smile on your face.

Experience the Ford F-150 Lightning in 3D with Strike Anywhere | Longview, TX

The all-new Ford F-150 Lightning is coming soon, but you don’t have to wait to see what this all-electric truck would look like in your driveway. Just use the F-150 Lightning: Strike Anywhere augmented reality experience and you can interact with the latest Ford truck in a 3D space.

Ford launched the new Strike Anywhere 3D experience to show drivers why the 2022 F-150 Lightning is something special. When you use the app on your Android or iOS mobile device or through the Ford website, you can see 13 of the coolest features of the F-150 Lightning. You can also customize your ideal truck down to the detail to better visualize what you want.

“At Ford, we want to show, not just tell since we believe educating customers on the full potential and capabilities of electric vehicles helps them make the transition from traditionally powered vehicles to all-electric ones,” said Ford Chief Marketing Officer Suzy Deering.

The Ford F-150 Lightning is a game-changing truck that’s taking off with drivers of all different types. Deering says that nearly 80 percent of the 200,000 F-150 Lightning reservation holders have never owned an electric vehicle before, so it’s clear that Ford has struck a nerve and sparked a change in the way drivers think.

For the time being, the Ford F-150 Lightning: Strike Anywhere experience will be your best opportunity to experience the truck up close. The real deal won’t arrive at Pegues Hurst Ford in Longview, Texas, until spring 2022.

The truck has proven so popular thus far that the first run is already sold out. But you can learn more about the truck through the app or the experts at Pegues Hurst and sign up for updates so that you’re one of the next to stake your spot in the electric revolution.

2022 Ford Maverick Bests All Other Trucks in Fuel Economy

The all-new Ford Maverick is a lot of things — it’s affordable, versatile, family-friendly, and Built Ford Tough®. After the EPA released its final fuel economy figures, the 2022 Ford Maverick can now also lay claim to the most fuel-efficient truck in America.

With its standard 2.5-liter Atkinson-cycle full hybrid engine, the 2022 Ford Maverick returns an incredible 42 mpg in the city, 33 mpg on the highway, and 37 mpg combined.[1] That’s not just better than any other truck available today — it’s better than some sedans.

“Our team set out to redefine what a truck could be with Maverick, and we’ve done that with an EPA-estimated 42 mpg city that beats the 2022 Honda Civic 1.5-liter four-cylinder automatic (variable gear ratio) gasoline engine,” said Ford Maverick Chief Engineer Chris Mazur. “At the same time, Maverick offers room for five and plenty of towing and hauling for weekend trips or do-it-yourself projects.”

The 2022 Ford Maverick lives up to its name by doing what you’d expect a Ford truck to do. Even with its impressive fuel economy, the 2022 Ford Maverick hybrid offers 1,500 pounds of payload and 2,000 pounds of towing. It also features the FLEXBED™, a functional 4.5-foot truck bed that offers features ranging from tie-downs to two 12-volt electrical sources.

And if you want the Ford Maverick with the beefier 2.0-liter EcoBoost® engine, you’ll still enjoy great fuel efficiency. With front-wheel drive, the Maverick EcoBoost® delivers an EPA-estimated 30 mpg on the highway, while models with all-wheel drive offer 29 mpg on the highway.[2]

Interested in learning more about what the 2022 Ford Maverick is all about? Contact the Ford experts at Pegues Hurst Ford in Longview, Texas.

[1] EPA-estimated rating of 42 city/33 hwy/37 combined mpg. Actual mileage will vary.

[2] Actual mileage will vary.

Ford and Walmart to Offer Autonomous Vehicle Delivery Service

Ford Motor Company is changing the way you shop by bringing more convenience to your life. The automaker is partnering with Argo AI and Walmart to bring autonomous vehicle delivery service to three cities in the U.S. — Austin, Miami, and Washington, D.C.

This marks the first time the retail giant has collaborated with other companies to bring autonomous delivery to customers in multiple cities. Ford will supply the vehicles equipped with the self-driving technology from Argo AI.

“Argo and Ford are aggressively preparing for large-scale autonomous vehicle operations across a broad footprint of U.S. cities,” said Scott Griffith, CEO of Ford Autonomous Vehicles and Mobility Businesses. “Pairing Walmart’s retail and e-commerce leadership with Argo and Ford’s self-driving operations across these multiple cities marks a significant step toward scaling a commercial goods delivery service that will ultimately power first-to-scale business efficiencies and enable a great consumer experience.”

The goal of the collaboration, which is set to launch later this year, is to allow Walmart customers to order popular items, including their grocery order, online, and then receive the goods at their homes. Over time, Ford, Walmart, and Argo AI plan to extend the autonomous delivery service to more customers across many U.S. cities, offering a more efficient customer experience.

Learn more about Ford innovations at Pegues Hurst Ford in Longview, Texas.

Ford Debuts Capable and Smart 2022 Expedition Timberline

“Timberline sets a new standard with full-size SUV customers who need more passenger space, great off-road capability and a basecamp for life’s journeys,” said Mike Kipley, Ford Expedition chief engineer.

Much like the Explorer, the Timberline features elevate the SUV to a whole new level of capability. The Expedition Timberline offers best available ground clearance of 10.6 inches, an F-150 Raptor underbody, and best available power in its class. Not only that, but the Expedition Timberline’s high-output 3.5-liter EcoBoost® engine outperforms one of the SUV’s top competition, the Jeep Wrangler, by offering 48 additional horsepower and 106 more lb-ft of torque.

It’s not just brawn with the Expedition Timberline. The new SUV is exceptionally smart thanks to new SYNC® connectivity, Ford BlueCruise, and Ford Power-Up over-the-air software. With Ford BlueCruise Driver-Assist Technology, the driver can operate the Expedition Timberline hands-free on the highway in Hands-Free Blue Zones.

The 2022 Ford Expedition Timberline is expected to go on sale in the early part of next year. Stay tuned and contact our team at Pegues Hurst Ford in Longview, Texas, for more details.

The Ford Expedition is one of the most popular full-size SUVs in America. But the brand knows that drivers want more when it’s time to take the Expedition off-road. To make the SUV more powerful, Ford has introduced the 2022 Expedition Timberline.

“Timberline sets a new standard with full-size SUV customers who need more passenger space, great off-road capability and a basecamp for life’s journeys,” said Mike Kipley, Ford Expedition chief engineer.

Much like the Explorer, the Timberline features elevate the SUV to a whole new level of capability. The Expedition Timberline offers best available ground clearance of 10.6 inches, an F-150 Raptor underbody, and best available power in its class. Not only that, but the Expedition Timberline’s high-output 3.5-liter EcoBoost® engine outperforms one of the SUV’s top competition, the Jeep Wrangler, by offering 48 additional horsepower and 106 more lb-ft of torque.

It’s not just brawn with the Expedition Timberline. The new SUV is exceptionally smart thanks to new SYNC® connectivity, Ford BlueCruise, and Ford Power-Up over-the-air software. With Ford BlueCruise Driver-Assist Technology, the driver can operate the Expedition Timberline hands-free on the highway in Hands-Free Blue Zones.

The 2022 Ford Expedition Timberline is expected to go on sale in the early part of next year. Stay tuned and contact our team at Pegues Hurst Ford in Longview, Texas, for more details.

Ford Auctions Mustang Mach-E to Honor Women Airforce Service Pilots

In July, Ford honored the service and sacrifices of the Women Airforce Service Pilots by unveiling a one-of-one custom 2021 Mustang Mach-E. Inspired by the volunteer female pilots and the planes they flew during World War II, the custom all-electric Mustang Mach-E was auctioned off at the 2021 Experimental Aircraft Association AirVenture air show in Oshkosh, Wisconsin.

Ford has partnered with and supported AirVenture for more than 20 years, donating 12 custom, aviation-themed performance vehicles and raising more than $4 million in that time. The Mustang Mach-E marks the first all-electric vehicle Ford has ever donated. The proceeds from the auction of the commemorative vehicle will support the Experimental Aircraft Association’s initiative to increase access to the aviation industry for young women and underserved youths.

The special Mustang Mach-E commemorates the Women Airforce Service Pilots, a group of women volunteer pilots who flew more than 60 million miles in WWII to transport warplanes around the world. Ford’s design of the Mustang Mach-E draws inspiration from the warplanes flown by female volunteers. The custom paint scheme features military badging, such as the U.S. Army Airforce Star on the sides. Ford also honors the 38 volunteer pilots who died in service with the number 38 located on the front fascia, rear bumper, and inside the cabin.

Ford Upgrades F-150 First Responder Vehicle

Ford is one of the biggest manufacturers of first responder vehicles in America, and it is constantly looking to improve the performance of those vehicles. Following recent tests, it appears Ford’s engineering investment in its first responder vehicles has paid off with powerful dividends.

Ford collaborated with both the Michigan State Police Department and the Los Angeles County Sheriff’s Department to assist the automaker in measuring the effectiveness of its recent performance optimizations to the 2021 F-150 Police Responder through operational testing. After analyzing the results of both organization’s tests, it is clear that the F-150 Police Responder is deserving of its title as the only pursuit-rated pickup in America.

The Michigan State Police Department’s testing revealed that the 2021 F-150 Police Responder is capable of accelerating from 0 – 60 MPH in 5.4 seconds, making the latest iteration of the pursuit vehicle 1.2 seconds speedier than its predecessor. Notable, the 2021 F-150 Police Responder is nearly half a second quicker to 60 MPH than any of the other competitor vehicles tested. The vehicle, which has a top speed of 120 MPH, also managed a 0 – 100 MPH time of just 13.12 seconds.

While it’s unlikely you’ll be able to purchase your very own Police Responder any time soon, you can visit Pegues Hurst Ford in Longview, Texas, to test drive the powerful 2021 F-150.